by Shane Shaps | Apr 7, 2024 | A note from Shane
Today is the day! 520 East Brands has finally taken the leap, embraced our authentic voice and developed a new brand that truly exemplifies who we are and what we do. I may be 4 foot 8 inches but my voice is big and since 2008 that big voice has been working for...
by Shane Shaps | Feb 19, 2024 | Monday Marketing Minute
Today I am out of the office so I’m coming to you from my alma mater, the University of Florida (Go Gators!). It’s been a fun weekend at a sorority reunion so it’s a good time to remind you that it’s important as your company continues to...
by Shane Shaps | Aug 30, 2023 | A note from Shane
It’s been a minute since I’ve posted here. Today is the first day in a while that I have no meetings (none in-person and none on screen). So I’m sitting at my desk writing in my pajamas. It’s been a very busy summer and as it winds down...
by Shane Shaps | Mar 20, 2023 | A note from Shane
No matter what stage of life we’re in, it’s easy to get wrapped up in our world, fixated on issues all around us, and feel impossible to break out of this stressed-out cycle. I turned 50 last week, which means I’m a member of the...
by Shane Shaps | Dec 15, 2022 | A note from Shane
As an agency, we spend a lot of time forecasting the future, trying to plan for changes in algorithms and social media platforms. As you can imagine, that’s kind of futile because things change so quickly. What we really need to do each year, as an agency and...