by Shane Shaps | Feb 17, 2020 | if you ask me., Uncategorized
So today we are traveling as our kids are off school for the week. We’re on a very-early-in-the-college-search visit to the University of Texas at Austin. It’s been a long day so we are all taking a little quiet time in the hotel before we head out and...
by Shane Shaps | Jul 12, 2018 | A note from Shane, if you ask me.
This is the post I’ve started to write multiple times. Each time I feel like a middle-aged whiner, so I trash it and go about my day. But I just got off the phone with my Rabbi who put this into perspective (he didn’t realize he was doing so as his quote...
by Shane Shaps | Nov 26, 2017 | if you ask me.
I’ve written in the past about online etiquette. It’s been a while but back in October 2011, I wrote about a company improperly tagging a competitor. In January 2012, I posted about etiquette again when I discussed being careful about when you tag friends...
by Shane Shaps | Nov 20, 2017 | if you ask me., Who am I and why am I doing this?
I’m supposed to set an example and blog weekly. I tell my clients how important it is, so I’m supposed to be doing it too. But it’s been a rough couple of weeks and I haven’t had much to say besides just telling myself and my team to get...
by Shane Shaps | Aug 30, 2017 | A note from Shane, if you ask me.
Every so often a topic of conversation bubbles up in the groups in which I participate with social media industry folks. Before I share that topic and you immediately make your opinion, let me start with an anecdote. Picture this. It’s 1995. I’m in my...
by Shane Shaps | May 23, 2017 | A note from Shane, if you ask me.
We talk a lot about ROI in this business, in any business really. Why do something if there’s no return? But if the return is hard to measure, what then? Social efforts have gotten easier to measure in the nearly 10 years we’ve been doing this. We used to...