Does your brand have a message. What is it?
Welcome to the first full week of 2024. This year, I did two things in lieu of a "resolution:" I set a one-word intention for the year and that word is PUSH. What I mean by that is I'm going to push myself into things that make me uncomfortable (hey, I got back on...
To rebrand or not to rebrand? Your opinion please.
It's not often a business owner actually asks for an opinion, but here I am... asking. I really do want your input. Here's the deal: I'm considering a rebrand. I mean, I'm in the branding space and my own brand doesn't truly represent what we do as a business. So I'm...
Finding balance in the backwards & forwards
There's an exercise that comes up in Peloton strength classes that is one of my least favorites because I feel like it throws me off balance. It's a backward/forward lunge in which you move fluidly from a backwards lunge into a forward lunge with the same foot, trying...
Today is Women’s Entrepreneurship Day
This post was supposed to be about celebrating life as a female entrepreneur. But life for me since October 7th has changed the lens through which I see the world. So stick with me, because this all came full-circle this weekend. How I knew the entrepreneurship life...
Use social to stay connected – to friends and to customers.
Today I got up at 3:30am. No real reason. I was just done sleeping. I wrote last time about being 50. I guess this is part of it. The good news I got my workout in early so I could get going with my day. Might need some extra caffeine later but I can accept that. ...
Time for some self-reflection today. If you’re in the “sandwich generation” you might relate to this…
It's been a minute since I've posted here. Today is the first day in a while that I have no meetings (none in-person and none on screen). So I'm sitting at my desk writing in my pajamas. It's been a very busy summer and as it winds down (there's actually a pleasant...