POSTPONED UNTIL 12/13: Monday may bring a throw-down over the Oxford Comma
Monday's guest for Let's Get Real is my old pal, Anh Nguyen. Yes, you're right, I DID have Anh on once before, back when I thought I was great at producing this show by myself and decided to have two Twitter friends: Anh and Janette on at the same time. I got...
What if Artificial Intelligence helps you stay real on social?
Surprise surprise. Next week's guest I met - where else - on Twitter. But then I got to meet her in person at Content Marketing World in September (if you're paying attention this seems to be a trend). Cathy McPhillips and I met when she was at the Content Marketing...
When’s the last time YOU ran a social media audit?
#CMWorld It's not news around here that I love a good tweetchat. Tweetchats are how I've met people on the platform, how I get to know them and how I've been able to put myself out there. Each one is a one-hour party where we get to chat and laugh and share...
Because web traffic is often the Number 1 goal.
Over the past decade+ of owning this agency, there's one thing I drive home and over and over with clients: your website is home base. As I discussed after the Facebook blackout, your Facebook page is not yours, and therefore, cannot be your whole business. Your...
If there’s one thing we can learn from yesterday’s outage…
Yesterday's Facebook and Instagram outage should have taught business owners one thing: diversification is important. Anyone who invests their money knows (or should know) you must diversify. You can't put all your savings into one stock... what if that stock tanks?...
If you’re on Twitter and you don’t know Madalyn Sklar, does it count?
I've said it often: Twitter is my favorite social media platform. It's where my friends are, it's where the people I learn from are, and it's where I can best portray a brand through conversation. I've also said before that I don't believe in experts on social - we...
