by Shane Shaps | Feb 17, 2020 | if you ask me., Uncategorized
So today we are traveling as our kids are off school for the week. We’re on a very-early-in-the-college-search visit to the University of Texas at Austin. It’s been a long day so we are all taking a little quiet time in the hotel before we head out and...
by Shane Shaps | Feb 10, 2020 | A note from Shane
So a topic has been brewing at the top of my brain the past few weeks, and this morning, my pal, Danielle Hughes, wrote this piece. No, I’m not “copying” her. For the record, I was mid-way through writing this when I took a break and saw hers. But...
by Shane Shaps | Feb 3, 2020 | Social Media Marketing, Uncategorized
Eleven years into this business and I still get the request from clients “can we remove that negative comment on our Facebook post?” Um. No. You can’t. Again, the answer is a resounding “No.” I get where the client is going with this....
by Shane Shaps | Jan 27, 2020 | A note from Shane
Just a few weeks ago, I wrote about loving Mondays. After the Sunday we all had yesterday, glued to the TV, texting random details we saw among different group chats to each other, I think everyone is plain-old exhausted. Look, I’ve never claimed to be a sports...
by Shane Shaps | Jan 22, 2020 | Social Media Marketing
Eleven years into this business and I’m having the best time – this time as a consumer. So if you read last week’s post or if you follow me on Instagram then you know one detail about me – I’m obsessed with our Peloton tread and bike....
by Shane Shaps | Jan 13, 2020 | A note from Shane
If you’re a person who dreads Mondays, allow me to try and change your mind. Mondays are the best day of the week. They set the tone for the week. And frankly, by Friday, I’m exhausted. I think of Mondays the same way I think of a really hard workout...
by Shane Shaps | Jan 6, 2020 | Social Media Marketing
The dogs are clearly not ready to go with this whole 2020 thing but my team is! While others may have been laying around in their pjs all week, eating snacks on the couch and not knowing what day it was and drowning in movies….wait, hold it. We were also in PJs...
by Shane Shaps | Jan 2, 2020 | Social Media Marketing
Enough laying around on the couch! Time to get back to work! And this year… with focus and intent. Our team is excited about this year. It’s been nearly two and a half years that we’ve been reeling and trying to recover from the loss of Jason...
by Shane Shaps | Jan 10, 2019 | A note from Shane
So here we are in 2019. Our household is starting off the new year, well… exhausted. Saturday morning of Thanksgiving weekend we adopted a second puppy. Why on earth would we disrupt our easy life with our fat, lazy lab? Well, there’s actually a method to...
by Shane Shaps | Dec 5, 2018 | Social Media Marketing
One of the things companies wrestle with is multiplying their voice and increasing the volume of their message without increasing their advertising expenditure. This is something we speak with companies about often, most recently this morning. Let me take you back...
